Mackenzie Koenig

This project is one of my favorites to date. My group was tasked with creating a trend report for any group at least two seasons ahead. We decided to look at menswear and created the trend report we entitled "Flash Forward."

​

This project tasked us with figuring out the consumer profile for the trend, colors and textiles, and flats that follow the themes of the trend. I enjoyed how we were going off our own inferences to create a forecast. At the time, there was little to no data published about trends for this period. We had to look at past trends, cyclical patterns, at trends in other industries to help us create ours for fashion.